Analysis-Billionaire Ambani adopts familiar playbook in India cola battle vs Coke, Pepsi
By Praveen Paramasivam and Aditya Kalra CHENNAI/NEW DELHI (Reuters) – Indian industrial giant Reliance is reviving a historic local cola brand with plans to use its vast retail network, slash prices and tap nationalist sentiment to challenge U.S. beverage giants PepsiCo and Coca-Cola in a key market. Controlled by billionaire Mukesh Ambani, Reliance this month …
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