Tesla Owners Waiting Years for Self-Driving Could Get Some Company

Elon Musk says the carmaker is in talksĀ about licensing its driving system to a major manufacturer.

(Bloomberg) — Elon Musk sighed and snickered during Tesla Inc.ā€™s latest earnings call, then letĀ loose a familiar prediction.

ā€œI know Iā€™m the boy who cried FSD,ā€ he said, referring to the feature Tesla has marketed as Full Self-Driving. ā€œBut man, I think weā€™ll be better than human by the end of this year.ā€

The chief executive officerā€™s chuckle and self-deprecation were nods to the fact Musk has been saying for a decadeĀ that Teslas are on the verge of driving autonomously. ā€œIā€™ve been wrong in the past,ā€ he said. ā€œI may be wrong this time.ā€

ThoseĀ caveats are meaningful for Tesla shareholders, considering the emphasis the CEO is increasingly putting on autonomy over business fundamentals. He downplayed the significance of the companyā€™s shrinking profit margins, callingĀ the trends minor compared to what will happen when its carsĀ are able to upload self-driving capability.

Another prediction Musk has made before ā€”Ā that the upload will augur ā€œthe single biggest step-change in asset value, maybe in historyā€ ā€” apparently wasnā€™t convincing. Tesla shares sank 9.7% on Thursday, costing the company about $90 billion in market capitalization.

There was one element of Muskā€™s autonomy messaging that analysts did like: the notion that Tesla is having early discussions with a major manufacturer about licensing FSD, which until now only about 400,000Ā of the companyā€™s customers have had access to.

Potentially licensing FSD ā€œwould represent an important change of scopeā€ in Teslaā€™s total addressable market, Morgan Stanleyā€™sĀ Adam Jonas said in a note. It ā€œcould be a significant part of Teslaā€™s long-term investment thesis,ā€ wrote Tom Narayan of RBC Capital Markets.

Neither analyst mentioned in their reports that Musk has made similar comments aboutĀ licensing talks before. During a quarterly earnings call in January 2021, he said Tesla hadĀ preliminary discussions about offering Autopilot ā€”Ā the companyā€™s standard-equipment driving system ā€”Ā to other manufacturers.

Those talks apparently didnā€™t go anywhere, asĀ no automaker has paidĀ Tesla to license Autopilot.

A licensing deal withĀ a competitorĀ seems more plausible nowĀ than it did just a few months ago. One of the reasons Teslaā€™s stock has still more than doubled this year ā€”Ā even after Thursdayā€™s rout ā€”Ā is the traction its charging connector has been getting in North America. Ford Motor Co., General Motors Co. and half a dozen other automakers have adopted the design Tesla is trying to make an industry standard.

But while Musk evoked those developments on this weekā€™s earnings call, he also drew a distinction. Whereas Tesla would want to charge others to use the driving system, the company made theĀ design and specifications of its connectors and ports openly available in November and invited carmakers and charging-network operators to use them.

Convincing another manufacturerĀ to pay for FSD ā€”Ā a feature Tesla recalled early this year, under pressure from the US National Highway Traffic Safety Administration ā€”Ā would be a much taller task.Ā 

ā€œThere will be a very high bar for FSD to be proven out to a legacy OEM,ā€ Evercore ISI analyst Chris McNally wrote in a report. ā€œFSDā€™s yet-to-be-proven AV software path is NOT the same thing as the highly visible, extensively used, existing physical Supercharger network.ā€

McNally isnā€™t alone in his caution.

ā€œWe are miles from being a true believer in the technology,ā€ Needham analystĀ Chris Pierce wrote,Ā ā€œputting us in the company of the majority of institutional investors that we speak with.ā€

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